The Gin that re-ignited our love affair for small batch spirits. Sipsmith is on a journey to grow its global footprint and to sit amongst the top 5 Gins in the world.
We were asked to re-design their packaging and distil the brands essence without loosing its quintessential British wit and charm. 
Instead of stripping back and modernising, we embraced the brands distinct quirks and eccentricities; crafting a rich tapestry, which brings to life the courageous origin story.

Design Agency: Pearlfisher
Illustrator: Tobias Hall
Role: Design Director

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